Liliana is an expert in the online casino and iGaming industry, specializing in content creation for reputable platforms. Her work has appeared on several well-known casino affiliate sites. Outside of her professional focus, she has a strong interest in cryptocurrency and the evolving landscape of online gaming. Linkedin
Liliana's Recommendations
"Successful iGaming content isn’t just about ranking high - it’s about creating value for players while staying true to the industry's ever-changing landscape."
Q&A with Liliana
How did you begin your journey in iGaming content and localization?
My journey started in 2013 when I transitioned into the iGaming sector. With a background in translation and content creation, I quickly realized the power of localized, well-optimized content in engaging players across different markets.
What do you enjoy most about your role as a Content and Localization Manager?
I love the challenge of making content not just informative but also engaging and tailored to different audiences. Seeing how localization and SEO strategies drive measurable success for casino brands is incredibly rewarding.
How do you stay up-to-date with iGaming trends and SEO developments?
I keep a close eye on regulatory changes, new technologies, and emerging player behaviors. Following industry reports, engaging with expert communities, and continuously testing SEO strategies help me stay ahead.
What advice would you give to aspiring iGaming content writers?
Understand your audience first. The best iGaming content isn’t just about keywords – it’s about delivering clear, engaging, and trustworthy information that resonates with players. Also, stay adaptable because the industry evolves constantly.