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Aussie TV Channels Rebuked For Poker Ads

Network Ten and Nine Network Breached Broadcasting Rules Over Poker Site Advertisements

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In the first investigation of its kind under Australia’s Interactive Gambling Act (2001), two TV stations were found to have breached their broadcasting obligations by the Australian Communication and Media Authority this week.

The Sydney Morning Herald reported that Nine Network showed an ad for PokerStars.net during its 2009 Wimbledon coverage while Network Ten showed billboard ads which ran before a weekly sports show.

The ACMA said the website was clearly aimed at directing users to PokerStars.com, the real money version of the site, despite promoting its .net equivalent, a free-to-play site.

ACMA chairman Chris Chapman said, "All providers of television, radio and datacasting service need to ensure they are fully aware of and comply with their obligations under the IGA.”

Both companies escaped with a reprimand on this occasion as opposed to sanctions such as stricter licensing conditions or court action.

Earlier this year other poker companies came under fire in Australia’s strictly controlled gaming market.