bwin.party Poker Sign Ups Jump One-ThirdSpike In New Sign Ups For Euro Gaming Giant Since US Poker Crackdown But First Quarter Poker Revenue Down 14 Percent |
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bwin.party digital entertainment plc, the newly merged entity created by Bwin and PartyGaming, today said it had experienced a 33 percent increase in new daily sign ups for poker in the two weeks immediately after the U.S. government crackdown on three major poker sites operating there.
The company said in its interim statement that, “…the impact of the recent action taken by the US Department of Justice against certain US-facing sites, together with the launch of cash game poker in Italy, now expected in July 2011, should both be positive for poker going forward.”
However this good news was tempered somewhat by the news of a decline in poker revenue of 14 percent in the first quarter of 2011 to €54 million from €62.8 million a year earlier. The drop was 4 percent when compared to the final quarter of 2010.
The company went on to say, “In poker, as with many of our listed competitors, the impact of an unlevel playing field in dotcom poker markets continued to be a challenge and average daily players fell 12% year-on-year.
“However, quarter on quarter the daily average number of players increased by 3% reflecting growth in the newly regulated French market.
“Yield per active player day was down 2% year-on-year as we continued to invest in marketing campaigns in France and Italy where our combined market share across our networks remains strong at approximately 20% and 16% respectively at the end of March 2011.”
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