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Unibet Launches Italian Poker Site

Scandinavian Online Poker Operator Teams Up With Ongame Ahead of Italian Cash Game Launch

by Brendan Murray  |  Published: Dec 16, 2010

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Unibet today announced the launch of its own online poker site in Italy, Unibet.it.

The company has partnered with Ongame’s P5 Poker Engine to offer sit ‘n’ go and multi-table tournaments ahead of the expected arrival of cash games in the first half of 2011.

Unibet chief executive Henrik Tjärnström said, “Re-launching our operations, using our own technology and joining Ongame network is the first step of our market re-entry in Italy. With the imminent introduction of cash games, we see great value in the Italian market.”

While Martin Lerby, head of Ongame added, “Unibet is a well renowned brand, and we are very happy to work with them in Italy. With the addition of Unibet, and later the introduction of cash games, we will see new energy coming into the Italian market both for players and operators."

 
 
Tags: Unibet Poker,   Ongame,   Italy,   Martin Lerby,   Henrik Tjärnström
 
 
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