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Full Tilt Poker Changes Marketing Tack

by Brendan Murray | Published: Mar 29, '13

… slide the company has changed marketing tack and now attempts … the site was committed to marketing itself towards recreational players to … amnesty in April. Head of marketing, Sarne Lightman, said, “We … will tell if the new strategy helps Full Tilt regain its …

World Poker Tour Loses $9.6 million in 2007

by Brendan Murray | Published: Mar 07, '08

… new initiatives is our online marketing strategy that will focus on improving … content, and executing a compelling marketing plan to drive players to …

Harrah's WSOP, AOL Join Forces for Poker Players

Published: Oct 16, '05

… president of sports and entertainment marketing for Harrah's Entertainment. "AOL … important foundation for our growth strategy over the next 24 months …

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U.S. Poker Open Returns To Global Poker

by Card Player News Team |  Published: Mar 20, '24

… will be putting its full marketing power behind the online series … via channels such as email marketing and social media, the alignment … rankings, as well as poker strategy tips and helpful how-to …

Phil Galfond: From Table Captain To Poker Boss

by Julio Rodriguez |  Published: Jun 15, '22

… check out a special PLO strategy column from Phil regarding … then you talk to developers, marketing, lawyers, and they say, ‘ … released your own comprehensive PLO strategy course. PG: I’ve … the market leader without much marketing effort, really. JR: Was there …

Two-Time Bracelet Winner Scott Ball Talks Six-Max Tournament Strategy

by Bernard Lee |  Published: May 04, '22

… During these series of strategy columns, I have been interviewing … working in business development and marketing in the e-sports world … mind discussing a basic key strategy when playing in a six …

Shifts In Poker Strategy With Bernard Lee

by Steve Schult |  Published: Jul 14, '21

… event victory in 2003, the strategy surrounding the game has evolved … , he decided to leave his marketing career to take up poker … help illustrate the changes poker strategy has seen over the years … of a game theory optimal strategy. You’re not going to …

It Pays To Know The Rules

by Greg Raymer |  Published: May 19, '21

… print and online, covers poker strategy, poker news, online and casino … . In return they get some marketing value, and some of their …

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