VIDEO: Casinos Try Humor In TV AdsGambling Industry Will Have Award For Best One Of 2012 |
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On Monday, the American Gaming Association, the U.S. casino industry’s main lobbying group on Capitol Hill, released its list of finalists for the 2012 Gaming Voice Awards. One of the categories is for “best” TV ad.
The AGA said that judges evaluated 233 entries to find the 47 finalists across a range of categories. Winners will be selected in October in Las Vegas.
“Cutting through the clutter to connect with potential customers is no small feat in a world crowded with advertising and marketing messages, but this year’s finalists have been successful doing just that and should be commended for making a difficult job look easy,” Frank Fahrenkopf, president of the AGA, said in a press release.
A couple of the made-for-TV ads tried some humor.
Here’s the first one from Ameristar Casinos, Inc., called “Fortune Firecracker”.
Another one is from Feather Falls Casino (CA), called “Cash Cow”.
Here’s a look at some other ads Card Player found floating on the Internet. Note: None of these are up for an award in the aforementioned AGA event this year.
Follow Brian Pempus on Twitter — @brianpempus
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