Entraction Network Sells Poker Sites to Focus on B2B

Entraction, the online poker network which hosts popular sites such as DevilfishPoker and PinnaclePoker, has announced the sale of Casagaming, the company which runs 24hPoker and Martinspoker for which it will receive €2.5 million from iGame.

The move sees Entraction, one of Europe’s fastest growing poker networks, move entirely from the business-to-consumer end of the online poker market to the business-to-business sector.

Both sites will remain on the Entraction network but will now be owned and operated by iGame.

Peter Åström, CEO of Entraction, said, “The selling of the gaming operations is a milestone for Entraction and enables us to focus 100 percent on our supplier operation. In a time when many of our competitors does the opposite and start to mix the roles of operator and supplier, Entraction's focus makes us both more attractive to new partners and more transparent to investors. I am certain that iGame Ltd will continue to successfully operate the sites in our network.”

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