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bwin First Mover in Liberalised French Online Poker Market

Today Saw First ‘Legal” Online Poker Tournament In France As bwin Is First To Market

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bwin launches first online poker in FranceThe first “legal” online poker tournament in France took place in the early hours of this morning on bwin as the company became the first to market in the newly liberalised and regulated online poker market.

The game took place at 12:30 a.m. and Norbert Teufelberger, co-ceo of bwin said of the landmark move, “As with sports betting, we were able to launch poker at the earliest possible opportunity because we were well prepared. We have thus achieved our goal of becoming the very first mover in the newly regulated French market.”

The company offers both cash and tournament games in no-limit hold’em and pot-limit Omaha poker variants under the bwin.fr and SAjOO brands in a joint venture with media company Éditions Philippe Amaury.

Other licencees are expected to have their sites up and running soon.

However the company also fired a broadside at some of its competitors saying, “It remains to be seen to what extent the French regulator succeeds in establishing a fair competitive situation.

“Operators licensed in France are still up against illegal providers who are neither willing to comply with statutory requirements nor inclined to pay taxes. To warrant a successful market opening, bwin expects the responsible authorities to give highest priority to stamping out the existing black market.”