DraftKings Expands ‘Electric Poker’ Product To PennsylvaniaOnline Poker Product Now Offered In Two States |
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After launching an online poker product this August in Michigan, DraftKings has expanded the game this week in Pennsylvania as well.
“Electric Poker” features a fast-paced, three-handed, no-limit hold ’em poker tournament setup similar to jackpot sit & go style events found on other sites. The move marks a growing footprint in poker for one of the largest sportsbooks in the country.
The game is part of the brand’s online casino and DraftKings has been pleased with the product so far.
“Electric Poker is one of many innovative games on DraftKings Casino, which houses exclusive products that players can’t get anywhere else,” DraftKings Vice President of iGaming Marketing and Operations Jason March said. “After positive feedback from our players in Michigan, we are thrilled to expand our Electric Poker offerings to our customers in Pennsylvania, delivering them a best-in-class online poker experience.”
Additional U.S. Poker Option
The U.S. online poker market has been dominated by three brands for the last decade – WSOP.com, MGM, and PokerStars. While DraftKings is taking a small step into online poker with just one game option, some in the industry believe the operator could leverage its deep roster of bettors to offer a more robust poker product. Whether that happens remains to be seen.
Electric Poker includes a randomly-generated prize pool based on a prize multiplier, two-minute blind levels, a special electric mode feature, and more. Players pick from different buy-in levels ranging from $1 to $25 and the prize multiplier can reach as high as 10,000 times the buy-in.
DraftKings representatives said the in-house built poker game has received “positive engagement” from Michigan players, leading to expansion into Pennsylvania. The news of the launch comes as online poker revenue numbers have been mostly flat in the legalized markets of New Jersey, Nevada, and Michigan.