A New Radio Show for the Average Poker Joe

Every Monday at 9 p.m. EST, poker players who own and subscribe to Sirius Satellite Radio can tune into channel 122 for a little poker advice, a little poker news, and interviews with poker players and the players who help make the world of poker go round.

And it's beamed to the heavens and back to Earth from a studio in North Canton, Ohio, of all places.

The "Joe Average Poker Show," launched in June of this year, has a basic format, says Mark Siebert, the marketing director for the show. The show is about anything and everything on the world of poker, and that goes beyond speaking to only players.

"We don't just go to the people who play; we try to get real in depth with the people involved in poker," Seibert says. "It's for anyone who wants to understand the poker world."

Some of those who have been interviewed are writers for Card Player Magazine.

For example, Roy Cooke made an appearance last week. He followed Lou Krieger, who appeared in September.

North Dakota House of Representative James Kasper appeared on the show and talked about why he introduced the Internet poker bill in his state, which would make it legal to run Internet poker sites from North Dakota.

Players Karina and Chip Jett made an appearance a few weeks ago and talked about how they balance being world-ranked players with family life.

The hosts of the "Joe Average Poker Show" are Robin Farley, Fred Mourey, and Charles Knox. Farley, known as the "Queen of Hearts," has played poker for more than 20 years and finished in the top 25 of the World Series of Poker Ladies No-Limit event this year.

Knox qualified for this year's World Series of Poker main event and represents poker's new breed of player, the Internet guru. And Mourey, a long-time broadcaster, represents the "Joe Average Poker Show" target audience because he's an "Average Joe" of a poker player, Siebert says.

Both Knox and Farley participate in major tournament events, and they share their experiences their audience. They also record a hand they played at the tournament for their "What would you do?" segment. They explain the situation and the cards to the listeners, and then asks listeners to call or email the show explaining how they would have played the hand a certain way.

"Basically, trying to make the show as interesting as we can," Siebert says.

"People want to know the strategies of poker. We delve into playing certain hands and I think that's how a lot of listeners feel that's how they could learn better."

The hourlong show, which is aired live, is repeated again on Tuesdays and Fridays at 10 a.m EST. Players can also hop online to the Joe Average website where all the shows are archived and ready for streaming.

Channel 122 on Sirius is operated by Sports Byline USA, a 15-year-old broadcast company that is heard on nearly 200 radio stations across the country. Joe Average Poker struck a deal with Sports Byline and Sirius to broadcast their show on Sirius several times a week.

The "Joe Average Poker Show" was first broadcasted on a local station in Cleveland, Ohio, and expanded its listening audience a few weeks later by Podcasting the show over the Internet, before moving to Sirius. For those without Sirius, the show can still be listened to over the Internet.

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