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New Heads-Up Poker Game Available for Cell Phones

Release Coincides With NBC's Poker Show

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Verizon Wireless, NBC Sports, and Abandon Mobile have teamed up to put another poker game into the cell phone market.

NBC Sports Heads-Up Poker is now available to Verizon Wireless Get It Now customers for $2.99 monthly access or $7.49 for unlimited use purchase. The release coincides with the premiere of the second season of the NBC National Heads-Up Poker Championship on Sunday. The game was released late last week.

Poker games have dominated the mobile game market in recent months, according to Telephia, a company that keeps track of trends and statistics for the mobile phone industry.

According to Telephia's Deck Monitoring Report, more than 20 percent of the top deck slots across the major carriers are occupied by poker game titles and in February and March, the top four carriers in the U.S. had at least two different poker titles on their top 15 best sellers lists.

The game will be available until May 31.