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Poker Pro Phil Ivey Appears In Chrysler Commercial

Legendary Gambler Helps Sell New Car

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It’s generally pretty hard for poker professionals to snag sponsorship deals of any kind these days, but that doesn’t apply to the game’s biggest stars, such as Phil Ivey.

The 10-time World Series of Poker bracelet winner appeared in commercial for the Chrysler 300. It was titled “The Kings & Queens of America” and tries hard to convince viewers that the American dream is still around—and buying a new Chrysler is part of the puzzle.

Numerous other wealthy and famous people appear in the commercial, including NBA assistant coach Becky Hammon and Reddit cofounder Alexis Ohanian.

The commercial began airing nationwide on April 9.

Phil Hellmuth, who has the most bracelets in history, was recently able to land an opportunity in a Carl’s Jr. commercial in which he can be seen taking a bite out of a burger. There aren’t many examples of poker pros getting mainstream, non-poker deals post-Black Friday.

As most poker fans know, Ivey’s appearance in the commercial is great news for his image, as he is currently in an ongoing legal battle with the Borgata in Atlantic City. The casino claimed Ivey cheated his way to $9.6 million in winnings at the property. Ivey maintains that edge-sorting is all skill and that it’s not his fault the casino made mistakes in running the game.